Disruptive technology is not new to education. Ever since the book revolutionized learning more than 500 years ago, Education has been open to new formats and forms of delivery for information. The demand for technology enhanced learning has never been greater and 2015 saw record amounts of funding for edtech companies, including $1.85 Bil. in the US alone. But why is it that so many edtech startups fail? This presentation will look at trends in education and consider implications for aspiring edtech companies.