Jas is Head of understanding at Upstart, an outfit which uses lean methods and startup tools to help clients to achieve breakthrough strategies. In recent years the team have collaborated with pharma, government, life sciences, digital startups and wearables clients on problem solving business challenges at speed. Prior to this, Jas spent a decade commercialising and scaling emerging technology ventures with an exit to Tesco under her belt. She is guided by purpose, anarchy, and making this world a better place through design & technology. Jas holds an MBA in Innovation from Imperial College Business School.