2:20pm - 2:55pm Immersive Entertainment: A Look at How AR/VR is Impacting Music, Film, Gaming and TV
Friday Oct 20
- Main Stage - Halle 1
XR opens new doors for entertainment. We now have the opportunity to step away from flat screens and into spatial, embodied, social experiences. Because of this shift, we begin to see a dichotomy between entertainment as an interactive ‘lean-forward’ experience vs. a passive ‘lean back’ experience. What does ‘entertainment’ look, sound and feel like in this new medium? This panel addresses the nature of entertainment in XR as well as the challenges and future opportunities as industry leaders and creators continue to explore the possibilities for content and experience.