Branding for Success
August 20, 2017
Malaysia Room, Level 2, MaGIC, Cyberjaya, Malaysia
Time: 10:00 AM - 12:00 PM
About the Event
"Branding for Success’ is a program that covers 3 important topics on the fundamentals of a successful business - Branding, Business Model and Strategy - which help businesses to remain relevant and stand out from today's overcrowded marketplace. At the end of the session, participants will have an understanding of branding, incorporation of branding fundamentals and practical application of branding and business strategy to align with their business goals. Join this session to get 2-hour sneak preview of 1-Day program on Branding for Success." Level : Intermediate
About MaGIC Preview Session
MaGIC Preview session is a 2 hour workshop that summarise the actual content and will give participants an essence of the real workshop/course. One of the key objective of these Preview sessions is to evaluate all training vendors on board as affiliates and participants play a key role in providing evaluation on respective vendors to ensure that the MAfP will have quality affiliates that deliver quality content consistently.
Note: Participants who attend a minimum of FIVE preview sessions are entitled to 10% discount for our upcoming MA Symposium 2017 happening this October!
Our Speakers
Mathew is a brand strategist with more than 10 years of branding consultancy experience – having worked with clients from Japan, Taiwan, Singapore, Malaysia and across the various industries such as finance, F&B, FMCG, government, hospitality, medical, property and retail. With almost 20 years of entrepreneurial experience, Matthew also has founded 10 different businesses, including the fastest growing local coffee chain store, COSANS Coffee.