This session is an ENCORE of The Neuroscience of Engagement, Thursday, September 6th at 11:45 AM.
Links still remain one of the most important search ranking factors. Yet, building links to content offers, product or pricing pages — all the “boring” pages of your website — is one hell of a challenge. If you manage to get it right though, you hit the jackpot: more brand awareness, more qualified organic traffic, more leads and customers for your business. It's time to learn how to leverage content and relationships to build links and get your money-pages to rank #1 in search results.
Key Takeaways
- Why do links still matter so much?
- How to tell the difference between good and bad links
- 3 Most effective link building tactics to try right away: Link reclamation (with a HubSpotty twist); Cross-promotions; Updating old and broken links
Intended Audience
The ideal attendee would be someone who's focused (and often struggling) on meeting organic traffic goals. They are looking for practical advice, tried-and-tested ideas to implement in their company right away.
- Marketers, Intermediate Level
- B2B markters: Content Marketers, SEOs, Growth Marketers