- Website Best Practices
- Online Sales Follow-up
- Telephone Mystery Shopping Report
- Social Media
- Franchisee Satisfaction
Honoring the Best in 2018 Franchise Sales Development
We are honored to present the annual STAR Awards for outstanding franchise development performance. Brands registered for the conference by August 20th receive a complimentary Mystery Shopping assessment of their franchise development program.
Mystery shopping includes analysis of telephone lead follow-up, franchisee satisfaction, website response and franchisee recruitment websites. The results are scored and the top performers in each category, including overall winners, will be recognized at our STAR Awards Dinner event held on the final night of the conference.
Our research team of sales and lead generation experts will personally evaluate your development performance in these key areas by identifying what you are doing right and where your efforts need improvement:
Don’t miss your opportunity to receive your complimentary Mystery Shopping assessment!
Top performers will be honored at the STAR Awards Dinner.
*Admission is included in conference registration.
*Personal and confidential reports will be delivered post-conference.
Congratulations to the 2017 STAR Award Winners!
Every year, Franchise Update Media works with a team of highly respected researchers to personally evaluate various participating franchise sales organizations that registered by the July deadline.
This year, we took a different approach and asked a couple of your franchise peers to partake in the mystery shopping. They disguised their voices, changed their names and reached out to many of their friends and colleagues to find out how their franchise sales organizations measure up to today’s standards.
The 2017 winners were honored at the Annual STAR awards dinner, sponsored by eKomi. We are proud to recognize their hard work and commitment. Please join us in congratulating them on their successes.
Best Franchisee Satisfaction
First Place Winner
Home Instead Senior Care
------ Best Franchisee Satisfaction
Second Place Winner
Pinch A Penny
------ Best Website Best Practices
TIED for First Place
The Melting Pot
------ Best Website Best Practices
TIED for First Place
Arby's & Christian Brothers
--------- Best Telephone Prospect Follow-up
First Place Winner
Office Pride Commercial Cleaning
------ Best Telephone Prospect Follow-up
Second Place Winner
College Hunks Hauling Junk
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Best Website Prospect Follow-up TIED for First Place Wild Birds Unlimited Showhomes & Window Genie --------- Best Overall Responsiveness Wild Birds Unlimited --------- Best Overall Performance First Place Winner BrightStar Care ------ Best Overall Performance Second Place Winner Christian Bros Automotive ------ Best Social Media First Place Winner Capriotti's Sandwich Shop ------ Best Social Media Second Place Winner The Melting Pot |