- How Nestlé is Using Local Insights to Grow Their Business
by Somrudee Boonhaijaroen (Nestlé): [PDF] - BBC ADImpact: Connecting Data Sources for Actionable Attribution
by Sally Wu (BBC) & Alena Rossini (ORC International): [PDF] - Growth through Inspiration – The Binance Way
by Ted Lin (Binance) - Betting on a Blockchain Future: How Technology Will Change the Experience of Market Research
by Barry Ooi (Veriglif): [PDF] - The New Era of Customer Centricity: Shaping the Next 150 Years Today
by Adrian Terron (Tata Group): [PDF] - Retailbuzzz – See Your Stores Through the Eyes of Your Shoppers
by Grant Bertolli (Buzzebees): [PDF] - Workshop A: Rise Up! The Manifesto for Revolutionary Marketing
by Priscilla McKinney (Little Bird Marketing): [PDF] - A Cocktail for Success in the Indian Market: Virtual Reality in the Alcoholic Beverage Aisle
by Amit Verma (Azure Knowledge Corporation) & Abhijit Sah (Diageo): [PDF] - Shopping and Technology – What’s New and How to Navigate it All
by Mike Anthony (engage): [PDF] - Workshop A: Rise Up! The Manifesto for Revolutionary Marketing
by Priscilla McKinney (Little Bird Marketing): [PDF] - Crafting Your New Retail Platform
by Alex Topaloski (Pulse iD) - Workshop B: Using Open Access Data for Brand Tracking
by Dave McCaughan (ai.agency) - Make Habits Not War: How AI Can Create Customer Habits That Stick
by Anirudh Shah (3LOQ): [PDF] - The Brick and Mortar Businesses Have Been Ignored for Too Long
by Sahba Saint-Claire (Touche) - Workshop B: Using Open Access Data for Brand Tracking
by Dave McCaughan (ai.agency) - Decoding Human Emotions: How to Measure Emotions for Better Insights
by Lava Kumar (Entropik Tech): [PDF] - The Attention Economy; How AI Eye Tracking Quantifies Digital Performance
by Nathan Linney-Barber (xLabs) : [PDF] - Tap, Tap...The New Consumer Morse Code: How We Learn About Mothers By the Taps on Their Phones
by Gregory Lipper (Happi Pte Ltd): [PDF] - Rethinking Real Time Data and Health
by Dave McCaughan (ai.agency): [PDF] - Mobile: Not Just a One Trick Research Pony
by Max Freire & Manda Lê (MDI) - Fixing Research Pain Points: How Blockchain Will Shape the Industry
by Henry Chan (Prediqt) & Navin Williams (MobileMeasure) - Why Transparency is Vital to a Sample Marketplace
by Tre Rials (Lucid) - Caring for People and Careers: How Chinese Doctors Engage with Healthcare Information
by Craig Griffin (FUEL): [PDF] - Don’t Worry, Be API: Building a Better Connected Ecosystem for Market Researchers
by Oscar Carlsson & Karine Parsy (Cint): [PDF] - Making Data Actionable: A Look at the Power of People-Driven Data in Activating Consumer Segments
by Siddhartha Dutta & Marcus Lim (Lightspeed): [PDF] - Reshaping the User Participation Model: A New User Experience for Research Participants
by Jason Fu (CTR): [PDF] - Workshop C: How to Assess Innovations in Market Research and Insights
by Ray Poynter (The Future Place): [PDF] - Workshop C: How to Assess Innovations in Market Research and Insights
by Ray Poynter (The Future Place): [PDF] - The Camera Can’t Lie: How Images Led to Real and Honest Survey Responses
by Aung Thura (Catalyst | Human Insights): [PDF] - Marketing Research in the Social Entrepreneur
by Dangjaithawin Anantachai (INTAGE Thailand): [PDF] - Rebuilding Consumers Trust Through Research
by Carlos Dominguez (Kantar Thailand): [PDF] - Bringing in System 1 For More “Insightful Insights”
by Rattaya Kulpradith (IPSOS) - Research In The Age of Big Data...Who Needs Surveys?
by Fergus Clarke (Research Now SSI): [PDF] - Outlier Insights: Big Impact
by Pravin Shekar (krea) - Panel: The Future of Consumer Insights in AsiaPac
Moderated by Dave McCaughan (ai.agency) with panelists Kenji Tulman (Binance), Priscilla McKinney (Little Bird Marketing), Barry Ooi (Veriglif) & Nathan Linney-Barber (xLabs) - The CEO’s Perspective: How Consumer Insights Empower Innovation for Business Transformation
by Stephen Wong (AsiaMiles): [PDF] - Customers Love Communities
by Maz Amirahmadi (ABN Impact): [PDF] - Panel: New Pathways to Measurement
Moderated by Grant Bertoli (Marketbuzzz) with panelists Ivy Esquero (Discovery), Vanessa Oshima (Heart Data Inc.) & Garth Viegas (TATA Global Beverages) - The Future of Market Research: Fast & Focused Insights with Automation
by Roxan Toll (ZappiStore) - Leading China into the Cultural Innovation Era
by Kevin Lee (China Youthology) - The Evolution of Thai Banking
by Khalid Khan (innov8asia Thailand Ltd) - Velocity of Fashion – Redefined
by Priyanka Bhargav (Myntra): [PDF] - Kids’ Purchasing and Pester Power
by Marcus Hermann (Totally Awesome) - Same Same But Really Different: Thai Social Media Fabric, Habits & Opportunities for Businesses
by Grant Bertoli (Marketbuzzz) & Dr. Daniel McFarlane (Thammasat University) - Embracing Thailand’s Digital Revolution: Informing KFC Thailand’s Strategy Via a Multifaceted Mobile Community
by Anhul Chauhan (Yum! Brands Thailand) & James Fergusson (MDI): [PDF] - Panel: Unexpected & Untapped Social Media Insights
by Moderated by Anna Rokina (Oracle) with panelists Lee Fordham (Synthesis), Rainbow Cheung (Salesforce) & Pavel Bulowski (Datadriven.SG) - Mobile Micro-Surveys for Big Revelations, Activation & Affinity Development
by Greg Lipper (Happi Pte Ltd): [PDF] - From Data Consumer to Data Generator: Working with a New Breed of Client
by Craig Grifn (FUEL) & Vithaya Topoyossakul (Rabbit): [PDF] - Creating the Personal Data Economy
by Hersh Bhatt (pi.exchange) - What “The Godfather” Has to Do With Coca-Cola: Unveiling the Protocol & Quality Control Consigliere
by Horst Feldhaeuser (Infotools) & Wichuda Pangote (The Coca-Cola Company): [PDF] - How to Understand & Reach 3 Billion People Using AI
by Ian Chapman-Banks (SQREEM): [PDF] - AI, Narratives, and Storytelling: What a Combination
by Dave McCaughan (Ai.agency): [PDF] - Human Centered Data Science: Staying Ahead of the Future Consumer
by William Prat & Lee Fordham (Synthesis): [PDF] - M&A in Asia: Driving Scale, Maximizing Exits in a Consolidating World
by Lowell Ricklefs (Traction Advising): [PDF] - Welcome to the Inspiration Age. Insights on Demand
by Gordon Milne (Ipsos Thailand): [PDF] - Using Technology to Regain the Upper Hand in Advertising
by Marc I’Amie (Kantar Millward Brown Thailand): [PDF] - No Insight Left Behind – From Massive Digital Insights to Business
by Panot Kanjanasoon (G-ABLE) - Online Insight Communities… Deeper, Faster… and More Human?
by Maz Amirahmadi (ABN Impact) & Jodie Wong (Midea) - An Emotional Rainbow – Measuring the Mixed Emotions towards Same-Sex Marriage
by Lisa Lewers (Lewers Research): [PDF] - Big Data in The Future of Retail
by Araya Hutasuwan (Snapcart) - The Evolution of Multichannel Customer
by Teeradet Dumrongbhalasitr (dunnhumby Thailand): [PDF] - Global Insights: Fact or Fiction?
by Garth Viegas (TATA Global Beverages): [PDF] - What Did You Have for Breakfast Last Week??
by Marsha Montebello (Bulla Dairy Foods), Fiona Buchanan (MDI) & Geoff Lowe (Infotools): [PDF] - Panel: The Future of Research in Asia Pac
Moderated by Ray Poynter (The Future Place) with panelists James Rodgers (Cint), Roxan Toll (ZappiStore) & Marsha Montebello (Bulla Dairy Foods) - Embracing the Kodak Moment: Because Siri, Alexa, and Hey Google Are Waiting For No One
by Vanessa Oshima (Heart Data Inc.): [PDF]
2019 PRESENTATION PDFs
All shareable content from our 2019 event is available for download here. Thanks to all our speakers for making the event such a great success.
