FULL OVERVIEW
The growth of ecommerce has been accelerated by the need for small and medium-sized businesses to remain open and connected with consumers in a restricted world. Advances in areas like payment technology and data analytics are enabling more SMBs to reach entirely new audiences.
In the Middle East and North Africa, as in the rest of the world, small and medium-sized businesses are the key drivers of economic growth and innovation. It’s crucial for them to be aware of the considerations and opportunities in becoming more digitally-oriented. Key concerns in MENA include data privacy, and ensuring employees remain safe and healthy.
This Digital Dialogue, organised by FT Live in partnership with Visa, will discuss the disruption and subsequent transformation of commerce amongst small and medium-sized businesses operating in the Middle East and North Africa as they adopt new digital tools and resources to fundamentally change how they connect with customers.
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