Come and learn the benefits of Raw data - a treasure trove of information that provides insights many marketers never even thought possible.
What days of the week are users most active?
Are purchases frequently made within a specific geographic proximity to bricks-and-mortar locations?
The possibilities are endless.
This data can be used to highly targeted retargeted campaigns, build better targeted messages, identify potential fraud and so much more.
Raw vs Aggregate Data
Raw Data APIs