Kantar BrandZ: The largest global brand equity platform returns to Southeast Asia

For over two decades, BrandZ from Kantar has been the largest global brand equity platform, a definitive guide to valuation, combining extensive consumer insights with rigorous financial analysis. Trusted by corporates worldwide, BrandZ is one of the world’s most eagerly awaited brand valuation studies.

This year BrandZ returns to Southeast Asia for the second time in its history.

The results of BrandZ Most Valuable Southeast Asian Brands will be revealed and accessible via streaming across the Asia region.

Join us to discover:

• The most valuable brands in Southeast Asia;

• The sectors and geographies that have the highest concentration of the region’s most valuable brands.

• Factors affecting a difference in valuation between 2023 and 2024.  

Uncover the branding strategies and secrets that allowed homegrown heroes across different categories to become powerful regional or global entities. The session will feature discussions that illuminate the approaches and solutions being deployed to build and grow successful, valuable, sustainable brands against the backdrop of global uncertainties and in a tough economic environment.

*Please note that this event is only open to Brand Marketers.
**Programme for virtual audience starts at 3:30pm SGT.