Dr. Mac Adkins is the Founder and CEO of SmarterServices. Since 2002 he has lead the company as it has grown to serve over four million students and twelve thousand faculty from over five hundred educational institutions. He has been a higher education administrator for over twenty years and served as a Director/Dean of Distance Education for ten of those years. During his administrative career in higher education he has also served as a Director of Enrollment Management, Director of Student Services, Director of Instructional Design, and Data Analyst in the Department of Institutional Research. He taught in the online doctoral program of Capella University for eleven. years. The course he primarily taught for Capella was “Administration and Leadership of Distance Education Programs.” He has taught a World Religion course online for Troy University for thirteen years. He also serves as a course reviewer for the International Distance Education Certification Center. For IDECC he authored, designed and delivers the Certified Distance Education Instructor (CDEI) program. He was instrumental in the founding of two distance learning programs at Troy University and Amridge University. Dr. Adkins received his Doctor of Education degree from Auburn University in 1998. His major for the degree was Educational Leadership with a minor in Instructional Technology. He is a frequent speaker at educational conferences and serves on the review board for the Online Journal of Distance Learning Administration.