Benjamin Louie is the primary contact for all advertising-related inquiries, including maintaining and supporting new and existing advertisers on POF. Also, he’s involved in product development on their advertising platform to increase usability, efficiency and profitability. He does business development by attending conferences across North America, creating and delivering presentations, seminars and webinars, staying engaged with the affiliate community and ensuring the best support for referrals. He manages the PR for the POF advertising department by actively participating in forum discussions, attending meetups/conferences, ensuring their blog (http://blog.ads.pof.com) is updated and responding/resolving criticisms in various social media platforms. He’s also done media buying internationally in Brazil, Mexico, Spain, Germany & France. He has delivered presentations on the topic of online marketing in various cities in North America, South America & Europe.