- Learn to use empathy as a tool to be more customer-centric
- Use customer data to uncover pain points and underlying needs
- Define, analyse and select challenges faced by customers
- Gather valuable data to design and develop intuitive mobile applications and websites
- Effectively use resources at hand to scale
- Rapidly generate, select and test ideas for continuous learning
- Build better value propositions, user experience and sticky solutions
- Kindly note that you can still make your payment by using your credit/debit cards.
- Kindly note that all fields in Paypal form are mandatory unless stated optional.
- Kindly note that payment via AMEX is currently not accepted by Paypal. Visa & Mastercard credit/debit cards are preferred.
- Kindly note that while making payment in Paypal, your mobile number should be keyed in without the country code .
E.g: 172329811 (not 60172329811 or +60172329811) - Kindly note that while making payment in Paypal, your phone number should be keyed in with the country code followed by (-) hyphen.
E.g: 60-361832671 (not 60361832671 or +60361832671) - Cancellation of registration and full refund* are only allowed no more than 14 days prior to the program.
Any cancellations received less than 14 days will not be refunded. Refunds may take up to 5 business days to process.
(*Full refund refers to the price of the ticket minus a transaction fee of RM2.)
Design Thinking for Startups
November 14, 2017
MaGIC Cyberjaya (GAP Space)
Time: 9.00 AM - 05:30 PM
Session Summary
Design Thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success. Design Thinking can give your startup a competitive advantage in the marketplace and it is a methodology that is used by Fortune 500 companies and tech leaders to: - Learn from customers - Evaluate and pursue high impact ideas - Develop new products, services and systems - Enable collaboration between individuals of different technical backgrounds and temperaments - Speed up time to market - Create relevant and simple solutions that address complex problems - Build digital solutions that solve real world issues
Key Takeaways
The Design Thinking programme will help you to:
Program Agenda
08:30 am - 9.00 am
Registration
09:00 am - 10.00 am
Welcome, Check-in and Ice Breaker
• Setting Day 1 Learning Objectives Introduction to Design Thinking
• What is Design Thinking?
• Why is Design Thinking important to businesses?
• Bad vs Good Design
10:00 am - 10.20 am
Tea Break
10:20 am - 12.00 pm
How to Design Think?
• The Design Thinking process
• Design Thinking Mindset Selecting and Understanding Customers
• Who are your customers?
• How does your customers behave?
• Where are the real pain points your customers?
12.00 pm - 1.00 pm
Lunch Break
1:00 pm - 3.30 pm
Generate Ideas to Solve Challenges
• Rapid generation of ideas
• Visualisation and ideation techniques for individuals or teams
• Building on each other’s ideas to increase collaboration Build Ideas into Tangible Products
• Prioritise and evaluate ideas and features
• Select ideas
• Build ideas using minimal resources to communicate ideas to stakeholders and other project teams
• Acquiring and integrating feedback
3.30 pm - 3.50 pm
Tea Break
3.50 pm - 5.00 pm
Create Project Buy-ins
• Identify and select stakeholders
• Using simple framework to communicate ideas clearly
5.00 pm - 5.30 pm
Learning Reflection & Check-out
• Action planning in project teams
• Learning reflections
5.30 pm
End of Workshop
Who Should Attend?
This program is aimed at aspiring founders who have an idea
and want to start their own company; startup founders and leaders who are
dedicated to build their venture into a successful, sustainable business;
startup employees who find the startup movement exciting and rewarding
and want to boost their skills; and SME/Corporates,
who want to learn how to innovate like a startup.
Details
Dates
|
Venues
|
1. 19th October 2017, 9.00am - 5.30pm
|
MaGIC Cyberjaya
|
2. 14th November 2017, 9.00am - 5.30pm
|
MaGIC Cyberjaya
|
Program Fee
RM 400 per person.
Enjoy our early bird discounts of 50%, using the following promo code!
(Promo code: cnimagic)
(Available on a first-come first-serve basis only)
Registration Fees, Refunds and Cancellations
Attention to Non-Paypal Account Holder
Important!