11:15am - 11:35am Making Customers Behave: Using Behavioral Cohorts to Optimize Conversions
Thursday Dec 7
How do you get more high-profit customers, increase conversion rates, or eliminate the drop-offs in your funnel? By understanding how your customer behaves. We’ve identified best practices in customer behavioral analysis through helping 5000 customers optimize their web and mobile apps. We’ll show you how to uncover the patterns that actually matter, apply these data to encourage beneficial behaviors- and discourage detrimental ones. This session with cover the best strategies to identify new optimization targets and achieve your growth goals.