B2B marketer with 18+ years in tech, specializing in high-growth SaaS companies. I’m a builder. I build teams and programs that generate pipeline and awareness, for scale. Passionate about what I do. Expertise includes: Strategy and planning that aligns marketing to organizational objectives: Strong leader, Building and developing high-performing teams, Cross-functional alignment, Fiscal Planning, Experience in global markets, Global marketing initiatives, Post acquisition integration, Segmentation: velocity, SMB, mid-market, enterprise Demand generation that delivers results: Marketing programs, Global campaign planning and execution mapping to buyer’s journey, Online Media, Email marketing, Event strategy, planning and execution, SEM / SEO, Field Marketing, Website management and optimization Process, Operations & Technology – can’t manage what you can’t measure: Marketing Technology- Marketo, Eloqua, Pardot, Salesforce, Full Circle, Predictive Lead Scoring, static lead scoring, Lead nurture, Marketing to Sales hand-off, Funnel / Lead Management, Marketing Metrics (KPIs, ROI,…) Brand & Communications – storytelling: MarCom, Public Relations, Analyst Relations, Investor Relations, Social Media, Global Brand Management.