Joris is partner at EyeSee, where he combines his passion for implicit research, innovation & marketing. Today, he serves as a client lead for e.g. Twitter, Lidl, McDonalds, Smurfit Kappa, ... Previous to EyeSee, he co-founded Venture Spirit, an innovation gaming concept, which is implemented at Philips, Johnson & Johnson, Alcatel, Thales, etc. Outside office hours, he manages an NGO which focuses on empowering youngsters in Venezuela and Belgium through UN simulations.