ArtCenter graduate Anouk Groen is serial tradeshow visitor and design trend forecaster. Since 4 years she is the director / owner of RNA Design NV and has been the trend research manager at GK Design Europe bv (subsidiary of the GK Group, Japan) for over 15 years as well as being a member and former EU Chairperson of the Color Marketing Group. Her specialties include; design forecasting for consumer, sports and automotive products. Consulting clients on: Color, graphics, materials, effects, styling and social marketing movements. Reporting regularly for trend publications such as SecondSight.nl, Anouk is also an international trend speaker. With an international background (grew up in the US), plus a BA Marketing and Management, Anouk’s presentations provide clients with; inspiration, information and justification for the product design and development process.