Jeff is the author of Lean UX and the upcoming Sense and Respond, a speaker and organizational designer. Over his nearly 20 years in digital products and services Jeff has worked to bring a customer-centric, evidence-based approach to product strategy, design and leadership. Most recently Jeff co-founded Neo Innovation (sold to Pivotal Labs) in New York City and helped build it into one of the most recognized brands in modern product strategy, development and design. As a principal in Neo's NYC office, Jeff functioned as head of executive training, coaching, workshops and education. Jeff is regularly keynoting conferences, teaching workshops or working directly with client leadership teams across North America, Europe & Asia.