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Thursday Sep 27
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  • 9:30am
      Morning Tea
      9:30am - 10:00am Sep 27
  • 10:00am
      Warm-up and agenda for the day
      10:00am - 10:10am Sep 27
      Module 0. SEMrush overview
      10:10am - 10:30am Sep 27
      How to enjoy it to the fullest — toolkit architecture, integration with Google services, personalisation, and more.
      speaker photo
      SEMrush Team
  • 10:30am
      Module 1. SEO Toolkit
      10:30am - 12:00pm Sep 27
      Strategy. Technical SEO. On page and off page optimisation. Rank tracking. Other useful SEO tools and workflows.
      speaker photo
      Milosz Krasinski
      Full Stack Search Marketing Consultant
  • 12:00pm
      Coffee Break
      12:00pm - 12:15pm Sep 27
      Module 2. Content Toolkit
      12:15pm - 1:15pm Sep 27
      The complete workflow for producing SEO-optimized content. From keyword and topic research to tracking and analytics.
      speaker photo
      SEMrush Team
  • 1:00pm
      Lunch
      1:15pm - 2:15pm Sep 27
  • 2:00pm
      Module 3. PPC Toolkit
      2:15pm - 3:00pm Sep 27
      The complete PPC workflow: competitive and market research (Search and Display Advertising, PLA), keyword research for PPC, ads creation.
      speaker photo
      Judith Lewis
      Founder/CEO/Owner , Decabbit Consultancy
  • 3:00pm
      Module 4. Social Media toolkit
      3:00pm - 3:30pm Sep 27
      Competitive analysis and strategy. Posting. Analytics and optimisation.
      speaker photo
      Andrea D'Ottavio
      Digital Entrepreneur / International Speaker / Social Media Expert
  • 3:30pm
      Coffee Break
      3:30pm - 3:45pm Sep 27
      Module 5. Collaboration and reporting
      3:45pm - 4:00pm Sep 27
      How to use SEMrush for collaboration, reporting and pitching, and better marketing processes.
      speaker photo
      SEMrush Team
  • 4:00pm
      Certification
      4:00pm - 5:00pm Sep 27
      Pass four exams with SEMrush Academy and get a hard copy of your certificate signed by the Head of SEMrush Academy!
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