My Story – Featuring Abhinav Gupta

About the Event

In 2008 a group of data savants hailing from the biggest digital darlings came together with one simple mission: to make marketing easier and more effective for brands and to give consumers a unique and relevant online experience. They founded Rocket Fuel Inc. Come hear from our My Story speaker Abhinav Gupta, Co-Founder and VP of Engineering at Rocket Fuel, on how he and his team turned Rocket Fuel into the leading provider of artificial intelligence advertising solutions. These solutions transform digital media buys into self-optimizing engines that learn and adapt in real time—all the time—to exceed advertising goals from awareness to sales. Today, Rocket Fuel is the fastest growing advertising-technology company in Silicon Valley and was named the 4th Most Promising Company on the 2013 Forbes Most Promising Companies in America. Rocket Fuel delivers a leading programmatic media-buying platform at Big Data scale that harnesses the power of artificial intelligence to improve marketing ROI in digital media across web, mobile, video, and social channels. Rocket Fuel powers digital advertising and marketing programs globally for customers in North America, Europe, and Japan. Customers use Rocket Fuel's Advertising That Learns ® platform to achieve brand and direct-response objectives in diverse industries from luxury cars to groceries to retail. Rocket Fuel currently operates in 19 offices worldwide and trades on the NASDAQ under the ticker symbol "FUEL. Over 500 of the world’s leading brands rely on Rocket Fuel to power their display, mobile, video, and social-media initiatives. And we’re just getting started.