- To be able to kick-start or scale up your business through practical and implementable methods that could be applied immediately with fast results.
- Through Blue Ocean Strategy, participants would be able to identify their differentiator, recognizing the untapped market space, demand creation and opportunity for highly profitable growth- and most importantly, to be strategized against the competitive market.
- To have analysis on current business models through Value Innovation concept that could drive significant change and growth to the business to attain sustainability for the business.
- Customer Value Proposition: Is everyone your customer? Find out who is the right customer for your business by targeting the customers through value identification.
- Blue Ocean: Reconstruct market boundaries and buyer value. Distinguish the uniqueness of your business using the 6-fusion path and 4-action framework that help to differentiate yourself from the competitors.
- Sales Strategy: Marketing, Marketing and Marketing. Is your current approach bringing you sufficient sales to survive in this competitive economy? What could we do beyond your regular promotional techniques to size up your sales?
- Value Innovation: Beat competition through analyzing the business model and viable matching with existing resource. Test the potential of your innovation ideas through our value innovation approach and identify what your company should focus on to survive and thrive in the innovation age.
- Each module will involve real-life experiential activities in order for the participants to analyse their business model, and to comprehend a clearer picture of their business operation- and determine what is needed for their business to have continual growth.
- Participants will be divided into groups, to brainstorm and work out a business model which is deemed to be best fit to their passion and interest, to strategize and innovate through Blue Ocean strategy or Value Innovation module and to share their outputs for optimum learning among each other.
- All activities or analysis that will be carried out are based on the their current business model and will directly benefit the participants.
- Kindly note that you can still make your payment by using your credit/debit cards.
- Kindly note that all fields in Paypal form are mandatory unless stated optional.
- Kindly note that payment via AMEX is currently not accepted by Paypal. Visa & Mastercard credit/debit cards are preferred.
- Kindly note that while making payment in Paypal, your mobile number should be keyed in without the country code .
E.g: 172329811 (not 60172329811 or +60172329811) - Kindly note that while making payment in Paypal, your phone number should be keyed in with the country code followed by (-) hyphen.
E.g: 60-361832671 (not 60361832671 or +60361832671) - Cancellation of registration and full refund* are only allowed no more than 14 days prior to the program.
Any cancellations received less than 14 days will not be refunded. Refunds may take up to 5 business days to process.
(*Full refund refers to the price of the ticket minus a transaction fee of RM2.)
Value Innovation Programme [CANCELLED]
December 18 - 19, 2017
MaGIC Cyberjaya
Time: 9.00 AM - 05:00 PM
Session Summary
Due to the volatility of the business market and the rising challenges of the industry, it is crucial to constantly adapt to changes. Innovation is essential to ensure your business is in constant growth and able to acclimatize to changes of the current market. We all know the importance of innovation for our business; however the mechanism is often indistinct. Hence, the Value Innovation Programme (VIP) is designed to help participants, be it startups or business owners, to obtain a clearer picture of their holistic business idea and to help participants understand how to scale, by dissecting business flow to see fast results through practical and immediate implementable methods. VIP is designed to target the overall business and develop an innovative and entrepreneurial thinking pattern. It is crucial to understand what, how, and when to implement different strategies, such as the Blue Ocean Strategy, to the business flow. Ultimately, VIP is intended to help participants to achieve results within short periods of time, with practical and immediate implementable approaches.
Key Takeaways
Program Outline
The modules shall cover:
Who Should Attend?
Start-ups, entrepreneurs, and business owners who would like to develop innovation to embrace constant changes in the business world, to scale-up their businesses and to work on untapped markets that they have never thought of, and to see fast result within a short period of time.
Session Format
Program Fee
RM 1,272 per person.
Enjoy our early bird discount at 50% off the program price, using the following promo code!
(Promo code: cnimagic)
Available for a limited time only.
Registration Fees, Refunds and Cancellations
Attention to Non-Paypal Account Holder
Important!