Acorns is how everyday consumers can save & invest for the long term. By putting tools of wealth-making in everyone’s hands, Acorns has become the largest subscription service in U.S. consumer finance, serving more than 4.6 million everyday Americans. Customers get automated investing in diversified portfolios, built with help from experts. Acorns easy retirement account allows customers to invest in their future in minutes, no expertise required. To help everyone spend smarter, Acorns introduced banking that invests with every swipe, and cash-forward rewards. And, everyday Americans may invest in their kids and get money news they can use, all from the same app. To date, customers have invested more than $12.5 billion with Acorns, much of it in spare change. From acorns, mighty oaks do grow!